I am from Soria, a small province in the northern half of Spain. When I was 18, I went to study journalism at the Complutense University of Madrid and landed in Mallorca in 2003 due to a job offer in the Communication department at Camper. So, I am almost a Mallorcan by now.
Since I always loved the fashion world, I started my internships at the trends magazine Vanidad halfway through my degree. Then came some freelance work for magazines like American V Magazine, Marie Claire, etc. Although I have mostly left it behind, what I enjoyed the most was doing interviews. I personally met legends like Giorgio Armani and interviewed Margiela when he worked for Hermès. I had a great time for a few years but realised I didn't want to be there my whole life.
I have always been passionate about fashion, the product itself. And from a young age, I lived this love for quality footwear and garments at home. My father is crazy about shoes and belts. My mother taught us that it is better to have fewer things of good quality than many of poorer quality and also to take care of shoes and clothing. Without seeking it, fate has led me to where I am now.
Living here, for me, means soaking up the culture and surroundings. The interest in local products, the way they are worked, the materials used here and why. All of this leaves a mark on everything I do. Although I started making classic men's shoes, over the years I have incorporated espadrilles and porqueres, a traditional island footwear that farmers used, with soles made from discarded car tires. The concept of circularity was already being applied in Mallorca in the last century!
My school has been Camper, a company with all the good things of an international company and at the same time family-run, where I learned everything I know about shoes. And also, the continuous training I receive from the workshops I work with and their humble workers.
My first model was a super classic "penny loafer" in three colours. I still have it in the collection. It never goes out of style.
The loafers made in Mallorca, using the "kiowa" construction, involve essential know-how because a large part is done by hand. They are pure craftsmanship. The shoe stays for several days with the last inside so the leather takes shape. They are the result of several operations that result in luxury quality standards. It’s a shame to see how this world is slowly dying. The artisans are retiring and there is no replacement.
To play it safe, socks should always be the same colour as the pants.
The old town is my favourite place in Mallorca, where I have lived for years. There is always some corner to discover, it breathes history and I find it a pleasure to walk through its narrow streets. I pass by the Can Vivot courtyard every day on my way to work and never get tired of looking at it. And my go-to bar, Bar Flexas.